How many people do you communicate with each day by email? Now add in all those on your staff. Are you using each and every one of those message as a way to promote your upcoming event?
Each time you send out an email you have the opportunity within your signature to provide information in a quick and useful way. The article below has some great suggestions on how to make the most of this very simple marketing tool.
Nonprofits' Most Missed Marketing Tool -- Email Signatures
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Example of one of my many email signatures:
Julie K. Hewett, CMP
IAMSE Association Manager
*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*
International Association of Medical Science Educators
626 Main St
Barboursville WV 25504 U.S.A.
Tel: +1-304-733-1270 Fax: +1-304-733-6203
Online: www.iamse.org
13th Annual Meeting -
Leiden, The Netherlands - June 29-July 3, 2009
www.iamseconference.org